The appearance features a dominant crimson hue, fully embodying the product concept of "Passionate Olympics, Shared by the Moon Rabbit." The packaging design employs a horizontal arrangement, breaking away from traditional styles and leading the way in fashionable aesthetics. The anti-counterfeiting measures utilize three-dimensional positioning hot silver technology, effectively safeguarding consumer rights. The printed paper is made from laser silver card stock, incorporating the most advanced domestic relief and screen printing techniques for the first time. The blend consists primarily of naturally aged Yunnan and Guizhou tobacco leaves, aged for five years, along with imported Brazilian tobacco. Computer-assisted formulation technology refines the blend ratios, enhancing the scientific basis of the recipe. Additionally, imported flavoring agents are used to optimize the cigarette's aroma, highlighting the natural fragrance of the tobacco, resulting in a rich, full-bodied scent and a smooth, comfortable taste in the 2008 Olympic Moon Rabbit Spring cigarettes.

外观以绛红色为主色调，充分体现“激情奥运，月兔共享”的产品理念。包装图文采用横向排列，打破传统风格，引领外观时尚；产品防伪采用了三维立体定位烫银技术，有效保护了消费者权益；印刷纸张采用镭射银卡纸，首次应用了国内最先进的凹凸形立体、丝网印刷技术。叶组配方选用5年自然醇化的云贵烟叶和进口巴西烟叶为主料，并采用计算机辅助配方提升技术，细化叶组配方比例，增强配方科学性，并采用进口的香精香料为原料，优化卷烟香气，凸显烟草本香，使2008奥运月兔春卷烟的香气丰满浓馥、吸味醇和、口感舒适。

月兔春（2008奥运）