
Ren: having others in your heart, which means "the benevolent loves others." Yi: appropriate behavior, which means "an act of justice." The Book of Changes states: "The way of establishing humanity is called Ren and Yi." Thus, "Ren and Yi" represent the union of good intentions and good deeds. The "老仁义" (Lao Renyi) brand fully embodies the enduring business philosophy of the Harbin Tobacco Factory, a century-old establishment—crafted with fine materials and meticulous production, yet affordable and close to the public. It is the "good smoke for the common people," carefully nurtured by the Harbin tobacco artisans through a century-long commitment to benevolence and righteousness!
仁:心中有他人,即“仁者,爱人。”义:适宜的行为,即“正义之举。”《周易.说卦》曰:“立人之道,曰仁与义。”所以“仁、义”就是善心与善行的结合。“老仁义”这一品牌,充分体现了哈烟厂作为百年老店贯穿如一的经营理念--它用料精良、制作考究,却又优而不贵,贴近大众。它是哈烟人用一个多世纪的仁义情结来苦心经营的“老百姓的好烟!”