
The “中华” (Zhonghua) brand of cigarettes is a high-end, premium product characterized by its golden-colored tobacco. Since its inception in 1951, the quality of “中华” cigarettes has continually improved, incorporating new technological advancements to achieve sustained and stable healthy development. The brand has been honored with the "National Quality Gold Award" and recognized as a "Well-Known Trademark of China." It was also designated as a Shanghai Famous Brand from 2000 to 2013 and a Chinese Famous Brand from 2002 to 2008. In 2003, “中华” cigarettes became the first tobacco product to receive a certificate for geographical indication registration in the country. In 2005, the “中华” trademark was recognized as the most valuable old trademark in Shanghai during the revitalization campaign for historic brands.
“中华”牌卷烟系烤烟型高档名优精品,产品烟丝色泽金黄。自1951年品牌诞生以来,“中华”牌卷烟质量不断改进提高,并赋予新的技术含量,实现持续稳定健康发展。曾荣获“国家质量金质奖”、“中国驰名商标”称号,被评为2000-2013年度上海名牌产品,2002-2008年度的中国名牌产品。2003年“中华”牌卷烟又获得了国家对烟草产品首个原产地标记注册产品证书。2005年“中华”商标在上海老商标重塑辉煌推展活动中被评为最具价值的上海老商标。